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Health Promotion on the Internet

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Health Promotion on the Internet <[log in to unmask]>
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Rita MacAulay <[log in to unmask]>
Date:
Thu, 13 Mar 2003 04:47:37 -0800
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Health Promotion on the Internet <[log in to unmask]>
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Can this be posted on the distribution list...

I am working with a research team studying food security issues in Nova Scotia and Canada. We are thinking about embarking on a new project that will build on a number of our current projects, and want to use the Diffusion of Innovations theories as framework. If anyone has information concerning the diffusion of innovations and its use in health promotion research, or more specifically concerning food security issues, and is willing to pass it along, this would be a great asset at this point in the project.

Also, as part of our proposed project we are looking to classify people into one of the five categories of adoptors (i.e. innovators, early adopters, early majority, late adopters, laggards). If anyone has any literature or guidelines that provides indicators or attributes that could guide us in classifying individuals this way and is willing to share it, it would also be greatly appreciated.

Thank-you

Rita MacAulay


Rita MacAulay
MAHN Graduate Student
Nova Scotia Nutrition Council/Atlantic Health Promotion Research Centre Research Assistant
Halifax Nova Scotia
(902) 494- 2764
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