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Subject:	Re: Evaluation of Health Promotion Mass Media Campaigns
From:	Melissa Outhouse <[log in to unmask]>
Reply To:	Health Promotion on the Internet <[log in to unmask]>
Date:	Tue, 12 Aug 2003 08:20:21 -0300
Content-Type:	text/plain
Parts/Attachments:	text/plain (23 lines)

Joshua,

The World Health Organization has produced a document entitled "Evaluation in
Health Promotion".  On page 475 there is a chapter which discusses issues and
processes for evaluating mass-media health promotion campaigns.  If you think this
may be helpful, please go to the following link (PDF files):

http://www.who.dk/eprise/main/WHO/InformationSources/Publications/Catalogue/20
010911_43

Melissa Outhouse- Coordinator
Health Promotion Clearinghouse
c/o Community Health and Epidemiology
4th Floor, Centre for Clinical Research
5790 University Ave.,
Halifax, NS  B3H 1V7
(902) 494-1917 (1-877-890-5094)
(902) 494-1916 (fax)
[log in to unmask]
www.heart-health.ns.ca/hpc

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