Where The Big Money Goes
How efficient are America's largest donors?
by Andrew Heck, Charity Navigator
May 1, 2007
In an effort to make giving money away as competitive among the rich as 
making it, the online magazine Slate, with the assistance of the Chronicle 
of Philanthropy, releases the "The Slate 60", which is an annual list of "60 
largest American charitable contributions of the year." Click here to view 
the full list for 2006.
In the eyes of Charity Navigator how much people give away is not nearly as 
interesting how efficient their donations are.  As we have done in the past, 
we have examined the giving of the philanthropists on the Slate 60 list who 
have given to one or more of the over 5,000 charities Charity Navigator 
rates, listed in the table below.  Although not every philanthropist in the 
Slate 60 appears in the table below, 34 of the 60 largest charitable givers 
made 60 contributions or pledges to one or more charities evaluated by 
Charity Navigator in 2006. Below are some highlights from our analysis:
Wealthy donors continue to give efficiently
None of the 34 philanthropists gave to a 0 star organization
Only 4 wealthy donors gave to a 1 star charity and only 3 gave to an 
organization with a 2 star rating
Of the 60 contributions from 34 donors made to charities rated by Charity 
Navigator the vast majority, 37, went to 4 star organizations
Poverty is still not a popular cause among America's wealthy
None of the contributions made by the 60 largest donors went to a human 
service charity--not one of the many food banks, homeless shelters, or other 
poverty-centered programs rated by Charity Navigator received a donation in 
2006
Despite the celebrity and media focus on the global poor, only 4 of the 60 
contributions made by wealthy donors went to international charities
....
http://www.charitynavigator.org/index.cfm/bay/content.view/cpid/415.htm

desite the fact that there are 17 charities that address poverty that are 
rated 4 stars (out of 4 - exceptional):
http://www.charitynavigator.org/index.cfm?bay=search.results&overallrtg=4&cgid=6&keyword_list=poverty

Melissa Raven, Adjunct Lecturer
Department of Public Health, Flinders University
GPO Box 2100 ADELAIDE  SA  5001
AUSTRALIA 

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