Tools of Change is soliciting nominations for its 2012 Landmark behavior
change case studies in two topic areas, one of which is active/ sustainable
transportation. If you know of anyone working on a particularly effective or
innovative approach for changing transportation behaviours, please consider
nominating them - or yourself. All nominations must include measured impact
results.

 

Designation as a "Landmark" (best practice) case study through this peer
selection process recognizes behavior change programs and approaches
considered to be among the most successful, innovative, replicable and
adaptable in the world. Designated programs gain exposure, credibility and
free, on-line program case study materials, which may make it easier for
them to maintain or increase program funding.  

 

Nominations are screened by Tools of Change staff and then the most
promising are rated by peer selection panels based on a standard scoring
grid. Designated programs are captured in detail and presented to other
social change practitioners through webinars, transcripts and video
recordings of the webinars, and written case studies. Program organizers get
a Landmark designation logo for use on websites and in electronic
newsletters, providing click-through access to the program's case study
materials. Individuals nominating Landmark case studies are also suitably
acknowledged.

 

The nomination form, which can be downloaded from
<http://www.toolsofchange.com/en/landmark/>
www.toolsofchange.com/en/landmark/, must be submitted by May 31, 2012.
Designations will be announced by October 2012, and case study webinars will
be presented between January and March 2013.

 

To view Landmark case studies designated in past years, go to
<http://www.toolsofchange.com/en/landmark/>
www.toolsofchange.com/en/landmark/

 

Cheers, Jay

 

Jay Kassirer

General Manager, Tools of Change

President, Cullbridge Marketing and Communications

2699 Priscilla Street, Ottawa Ontario, Canada K2B 7E1

Tel: (613) 224-3800  (800) 262-0934  Web:  <http://www.cullbridge.com>
www.cullbridge.com

 

Try our free social marketing toolkit at  <http://www.toolsofchange.com>
www.toolsofchange.com 

 


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