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Subject:
From:
Nancy Dubois <[log in to unmask]>
Reply To:
Health Promotion on the Internet <[log in to unmask]>
Date:
Wed, 20 May 2009 01:32:24 -0400
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Thought this might be of interest - please pass along as appropriate - 

Nancy Dubois


The purpose of this email is two-fold. Firstly, CPRA would like to 
provide you with an update on our latest project, Canada Gets Active; 
secondly, CPRA would like to request your assistance in sending out an 
awareness piece concerning this project.

Recently, CPRA has received funding from the Public Health Agency of 
Canada (PHAC) to work on a new project titled Canada Gets Active. 
Modeled after Kingston Gets Active (KGA), and in conjunction with the 
Everybody gets to play? initiative, the main objective of this project 
will be to increase Physical Activity involvement of grade 5 students 
across Canada by increasing their access to and participation in 
community recreation facilities. This will primarily occur by providing 
grade 5 children with a free Community Physical Activity Pass thereby 
eliminating one of the major barriers to recreation and physical 
activity participation. The rationale for targeting Grade 5 students is 
related to the decline in physical activity that occurs as children near 
adolescence. The Community Physical Activity Pass provides an 
opportunity for promoting positive physical activity behaviour in this 
age group.

Up to a maximum of five communities will be identified from various 
regions across Canada to participate as pilot communities in the Canada 
Gets Active project. An extensive evaluation of the five pilot 
communities will be completed by Queen?s University researchers and will 
serve to generate further evidence for future community based 
interventions aimed at increasing facility use and physical activity 
involvement in other student groups.

*Potential pilot communities will be asked to answer a Call for 
Applications, however in order for these communities to access this 
Call, CPRA must first create an awareness of the Canada Gets Active 
project. We are asking for your help in distributing the attached brief 
Marketing Message to your members so that communities may be informed of 
this opportunity. Please let me know if you are able to distribute this 
message, as well as an additional message which will be sent out early 
June, that will notify communities of the details in applying for this 
project.*

If you have any questions or concerns please let me know. Your 
assistance is greatly appreciated.

Have an excellent day,

Carolyn

*Carolyn McClelland*
Everybody gets to playTM / Jeux sans frontières MD

Coordinator National Initiatives / Coordonnatrice des initiatives nationales
Canadian Parks and Recreation Association / Association Canadienne des 
Parcs et Loisirs
404-2197 prom. Riverside Dr.
Ottawa, ON K1H 7X3
Tel/Tél (613) 523-5315 ext. 312
Fax/Téléc (613) 523-1182

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