Want to get your team members to better understand and support your behavior
change work? Haven't been able to get them to related training off-site?
Invite them to participate with you, at your location, in brief, convenient
webinar training sessions. Next in our series of 90-minute interactive
webinars is "Introduction to Social Marketing and CBSM". Participants in
that session will learn about the language and key concepts of Social
Marketing and Community-Based Social Marketing (CBSM), their evolution and
roles in the intervention continuum, Exchange Theory, behaviour selection,
audience research, stages of planning a program, and the synergistic tools
of change emphasized in Community-Based Social Marketing.

When: Monday January 25, 2016, 12:00 to 1:30 PM Eastern Daylight Time

Instructor: Jay Kassirer MBA CMRP      View credentials
<http://www.cullbridge.com/Services/Jay%20Kassirer.html> 

Details and registration: http://webinars.cullbridge.com/

 


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