The Call for papers for the World Social Marketing Conference has been
extended to 7th October 2016. The conference is being held in Washington,
16-17 May 2017.

 

Overall conference theme: "Influencing Behaviour for Social Good."

 

The WSMC organising committee would be delighted to receive submissions with
a clear Social Marketing perspective focused on any of the following themes
and paper tracks.

Conference Tracks

.         Promoting global health and wellbeing

.         Reducing global communicable disease through behavioral influence

.         Reducing crime and poverty and promoting safety and security

.         Global climate change, environment protection and sustainability

.         Reducing the impact of substance misuse

.         Increasing return on social policy investment by influencing
behaviour

.         Interdisciplinary and cross sector action to influence behaviour
for social good.

.         Advancing theory, research and technology in social marketing and
behavioural influence

.         Influencing complex multi-faceted global  policy challenges

.         Digital impact on social behaviour and government policy

 

The Committee encourages submissions from academics, practitioners, private,
NGO and public sector agencies,  policy makers,  students and all those
interested in developing citizen centric approaches to  effective and
efficient social programme and policy delivery.

 

http://wsmconference.com/washington-dc-2017/call-for-papers/

 

Cheers, Jay


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