You may like to know that businesses have been using Clemens' name/image since early 1864, which is quite remarkable considering the earliest known Sam Clemens as Mark Twain piece dates to 1863. Coincidentally, I just had an article published that addressed the historical record of such uses of Twain's image titled, "Twain Makes His Mark As Ephemera Giant" in the current issue of "Ephemera News," published by the Ephemera Society of America. My article also provides information about some rare &/or one-of-a-kind Mark Twain related ephemera as well, including the death certificate that was once attached to his coffin being united with his manuscript on immortality (and in a very uncanny manner), and info about the 16 first editions of A Murder, A Mystery, & A Marriage. The Ephemera Society website is www.ephemerasociety.org . Twainiac Bob Hilliard, OH