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EH.NET BOOK REVIEW
Published by EH.NET (January 1998)
Jonathan Barron Baskin and Paul J. Miranti, Jr., _A History of Corporate
Finance_. New York: Cambridge University Press, 1997. x + 350 pp. $29.95
(cloth), ISBN:0-521-55514-0.
Reviewed for EH.NET by Paul Harrison, Graduate School of International
Economics and Finance, Brandeis University.
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_A History of Corporate Finance_ promises a lot in its unqualified title
and mostly delivers. The book is a compelling combination of economic
and financial theory, economic and business history, and the history
of economic thought. What it really does is consider modern theories
of corporate financial and managerial structure in the context of history.
The book has much to offer general economists and specialists in any number
of tangential subfields. It offers nuggets of insight into how the world
works as well as a textbook-like ordering of events in business history.
The conclusions of the authors will confirm what many historians already
know, that institutions and path dependencies are crucial determinants of
economic organization- history matters. But there is also much here to
comfort the modern theorist who is accustomed to having economic historians
point out the inadequacies of over-applying the ceteris paribus assumption-
the things financial theorists worry about do matter.
The book proposes to trace the development of corporate finance from its
medieval roots to its current realization in the form of modern corporate
America. This broad scope is both its strength and weakness. The book's
coverage is expansive and dizzying- competently encompassing more than
seven hundred years of corporate structure. However, perhaps inevitably in
a world of scarce resources, this breadth trades-off for depth in
significant ways. Primarily, there is no room for more detailed case
studies that the reader is often left wanting. The value added of the book
is in developing and analyzing common threads of inquiry across these
disparate histories- in confronting old stories with fresh questions.
This entails no new primary research, rather the authors rely almost
entirely on secondary sources. While I found this disappointing (the
search for the uber-researcher continues), it seems appropriate given the
broad evolutionary questions pursued.
The book's goal is ambitious and commendable: How does corporate finance
theory inform our understanding of historical events and how can an
understanding of historical events inform our corporate finance theory? I
see this approach as the application of filters to draw attention to
factors which are not newly identified but which usually are ignored.
However, before getting into the book we must assess what is meant by
"corporate finance." For the purposes of the book the authors identify
"corporate finance" with two issues: financing, the optimal use of debt
and equity, and dividend policy, the optimal distribution of profits.
The book is structured in three parts with seven chapters and an
introduction and conclusion. Unfortunately the introduction is notably
weak and muddled, including an ill-fated attempt to cover all of modern
finance theory, I advise future readers to skip it. The first part, "The
Preindustrial World" includes chapters on the Italian city-state
corporations, the rise of joint-stock trading companies, and the expansion
of public markets for investment securities. This takes us from about 1275
up to about 1800. The second part, "The Rise of Modern Industry", takes us
up to World War II. It has chapters on "finance in the age of canals and
railroads" which essentially covers the 19th century and on the rise of
common stock financing during the early 20th century. The final section of
the book covers "The Transition to the Contemporary Era" with a chapter on
"center firms" and another on conglomerates and leveraged buyouts.
In general the book is strongest on the early material where financing is
arguably the most important corporate input. The transition period, in
particular the industrial revolution, is given short shrift. How and why
was financing and corporate structure different in a world of invention and
small-scale manufacturing? In the modern period the focus is on how
financing can make the corporation more efficient. This considers only
mature Fortune 200 firms. I would have liked to have seen more attention
paid to the type of business being done, rather than treating all firms as
somehow the same. Given that firms alter their debt/equity structure for
greater efficiency, how do we explain why they have differing debt/equity
ratios? I would have liked to have seen some focus on the shift from a
manufacturing to a more service oriented economy. I would have liked to
have seen a consideration of high technology firms (who often have no
debt) and start-up firms.
In conclusion I will relate the take-aways back to the author's two main
corporate finance issues. First, regarding financing, it is striking that
while the book focuses on corporate finance the authors often spend more
time on corporate structure. This highlights the important endogeneity
between the financing of corporate activity and the organization of
corporate activity. The key issues here (which are not independent) are
the ones we would expect: the cost of capital, agency problems, and
informational quality and symmetry. The authors show us how and why they
matter in various settings and with what impact. That is, we get to see
some of the mechanisms at work. Occasionally I was left feeling that more
emphasis is needed on other outside factors- in particular on financial
intermediaries and on the demand side. Second, regarding dividend policy,
the book has a little less to offer to our understanding. It seems clear
that dividends were an important part of the attractiveness of early equity
securities, with the effect of making equity very debt-like. This is in
keeping with one of the book's main conclusions- debt has historically
been preferred to equity
Paul Harrison
Graduate School of International Economics and Finance
Brandeis University
Paul Harrison is the author of a number of articles on historical stock
markets and on the evolution of modern finance. He is currently working
on a book documenting the behavior and evolution of early stock markets
and investors.
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